SEO services
A store with a thousand products, ten of them findable
The problem in stores is not too few pages but too many undifferentiated ones: hundreds of identical filter pages, descriptions copied from the supplier, and discontinued products turning into error pages. The result is that the site's authority spreads across pages that carry no value.
What we fix
What we address in an online store
Problems specific to stores and nothing else.
Categories and filters
- Category pages with content worth ranking, not just a list
- Blocking near-identical filter pages from indexing
- Sorting and pagination that does not split link equity
- Internal links from the category to key products
- Avoiding multiple URLs for the same product
Products and results
- Descriptions written, not copied from the supplier
- Product schema with price and availability
- Reviews that appear as stars in results
- Discontinued products handled without error pages
- Images with useful filenames and alt text
Discontinued items
Never delete a product page that sold a hundred units
Stores delete discontinued product pages and lose everything those pages built in rankings and links. A product returning stays with a back-in-stock alert. One gone for good redirects to its replacement.
Rules we apply to discontinued items
Categories
The category page matters more than the product page
And most stores leave it empty.
Content worth ranking
An explanation that helps someone choose, above or below the grid, instead of a product list with not one sentence.
Directed internal links
From the category to its most important products, moving page strength toward what you actually want to sell.
Filters kept out of the index
Hundreds of near-identical filter pages are blocked, or they consume your site’s crawl budget.
Questions
About store optimisation
Our store is on Salla or Zid. Can it be improved?
We have thousands of products. Who writes the descriptions?
Do reviews actually help?
Start here
Tell us about your project
Send us two lines about what you need on WhatsApp. We reply, book a short scoping call, then send a written plan with cost and timeline before you commit to anything.